Jessup Beauty is a Hong Kong brand founded by Daniel Shieh in 2013. The brand name "Jessup" contains "Jess" (from Jessie's name) and "up" (means the life will be getting better).
Daniel is a boy loves Jessie very much. They just begin to work after graduating from University. In that period, they are very poor. But they are very optimistic, deeply loves the multi- colors the life.
Jessie likes makeup, Although Jessie and many other girls love beauty, they could not afford a set of perfect but expensive cosmetics. Daniel observed that he wishes the love for the beauty of Jessie could be protected and respected. He wishes Jessie and those girls could be granted more self-confidence and awareness of the individual beauty of themselves. He believes that this way will make the world become more beautiful and the life will be more wonderful.
In our hearts, everyone is eager for beauty.
Jessup Beauty is committed to providing the finest and most desirable cosmetic products for every girl.
All along, we hope that these diligently created products in various styles can give more choices of individual beauty to girls, and help each girl to achieve their own unique beauty.
Jessup signifies loving life and showing individual beauty.
JUST FOR BEAUTY FOR YOU.